Certainly vs Heyday by Hootsuite: Which Conversational Commerce Platform Wins in 2026?

Last updated March 24, 2026

Certainly excels at on-site guided selling with no-code conversation builders and 14 native languages, while Heyday by Hootsuite specializes in turning social messaging interactions into purchase opportunities. Choose Certainly for on-site conversational checkout optimization; pick Heyday for social commerce conversion across Facebook Messenger, Instagram DM, and WhatsApp.

Certainly

Conversational AI platform for ecommerce that boosts checkout conversion with guided selling and real-time product recommendations

4.2/5

Best for: Mid-size ecommerce brands that want conversational AI to guide shoppers through product selection and checkout without developer resources

Pricing

Subscription

Starting Price

$99/month

Pros

• No-code setup for marketing teams
• 20% average conversion lift
• 14 native languages
• Strong European data compliance

Cons

• Limited analytics on free tier
• Best for catalog-heavy stores
• Some advanced features require higher plans
• Response latency on complex queries

View full details

Heyday by Hootsuite

Conversational AI commerce platform that turns customer service interactions into checkout opportunities across messaging channels

4.1/5

Best for: Omnichannel retailers that want to convert customer service conversations on Facebook Messenger, Instagram, and WhatsApp into completed purchases

Pricing

Subscription

Starting Price

$49/month

Pros

• Social commerce channel strength
• In-chat purchase completion
• Backed by Hootsuite ecosystem
• Retail-specific AI training

Cons

• Hootsuite subscription may be needed for full features
• Stronger on social than on-site
• Limited customization on lower tiers
• North American focus

View full details