Heyday by Hootsuite

Overview

Heyday by Hootsuite is a conversational AI commerce platform that combines customer service automation with checkout optimization across messaging channels. The platform turns every customer interaction — whether on Facebook Messenger, Instagram DM, WhatsApp, or live chat — into a potential sales opportunity by recommending products, answering pre-purchase questions, and enabling in-chat checkout. Heyday's AI is trained on retail-specific scenarios, understanding product inquiries, size/fit questions, shipping policies, and return processes without manual configuration. The platform syncs with product catalogs in real time, ensuring recommendations are always in stock and accurately priced. Acquired by Hootsuite in 2021, Heyday benefits from Hootsuite's social media management infrastructure, making it particularly strong for brands that rely heavily on social commerce channels.